Alliance Truck Parts will join with the No. 2 Ford Fusion driven by Brad Keselowski in the NASCAR Sprint Cup Series this season. Alliance partnered with Penske in the Nationwide Series having multiple successful race seasons, and will now transition to become a primary sponsor in the Sprint Cup with Keselowski.
In a statement from Team Penske:
The distinctive bright yellow Alliance Truck Parts colors will adorn the Team Penske Ford for eight races in 2014 beginning with the race at Phoenix International Raceway on March 2.
An industry-leading provider of heavy duty truck parts for the commercial transportation industry, Alliance Truck Parts will also be a prominent associate sponsor on the #2 Ford throughout the 2014 season.
Keselowski, the 2012 Sprint Cup Series Champion is hoping to bounce back this season after a rough 2013 season. Keselowski finished last season 14th in the Sprint Cup point standings, with a single win.