This weekend when the NASCAR Sprint Cup Series heads to New Hampshire Motor Speedway the No. 22 Ford Fusion driven by Joey Logano will have a new AutoTrader.com paint scheme.
Through the relationship with Team Penske, AutoTrader.com will help build its brand with NASCAR fans and integrate Logano and Team Penske into its marketing programs.
AutoTrader has more than 17 million visitors looking for their next automobile via their website.
“I’ve already had the chance to meet with the folks from AutoTrader.com and they are really excited about getting involved with Team Penske and we are happy to have them on board,” said Logano. “It will be great to have them on the car at New Hampshire, a place which is really special to me. It’s my home track, where I saw my first Sprint Cup Series race as a kid, where I made my first start in the Cup Series and where I won my first race. So I’m really looking forward to that race in July and trying to get AutoTrader.com into Victory Lane.”
Logano has two wins and nine top ten finishes in 18 Sprint Cup Series starts this season.