Former General Motors president Lloyd Reuss died Friday (April 21) at the age of 86.
Reuss began a 36-year career at GM after serving as a first lieutenant in the Army. The elder Reuss became GM president in 1990. He retired from GM in 1993 when he joined Focus: HOPE, a Detroit non-profit aimed at combating racism and injustice by providing education in minority communities. He is the father of current GM president Mark Reuss.
“Lloyd was a pillar of the automotive industry. A true ‘car guy’ and optimist, he was always there to support dealers and stood tall as a champion of General Motors’ auto racing programs. His passion for GM was exceeded only by his love for family and community. I see many of his greatest qualities reflected in Mark (Reuss, current president of General Motors), including servant leadership, a commitment to performance, and compassion for those less fortunate. On behalf of our entire organization, our prayers and deepest sympathies are with Mark, the Reuss family and Lloyd’s GM family.”