Former GM president Lloyd Reuss dies at 86

Former General Motors president Lloyd Reuss died Friday (April 21) at the age of 86.

Reuss began a 36-year career at GM after serving as a first lieutenant in the Army. The elder Reuss became GM president in 1990. He retired from GM in 1993 when he joined Focus: HOPE, a Detroit non-profit aimed at combating racism and injustice by providing education in minority communities. He is the father of current GM president Mark Reuss.

“Lloyd was a pillar of the automotive industry. A true ‘car guy’ and optimist, he was always there to support dealers and stood tall as a champion of General Motors’ auto racing programs. His passion for GM was exceeded only by his love for family and community. I see many of his greatest qualities reflected in Mark (Reuss, current president of General Motors), including servant leadership, a commitment to performance, and compassion for those less fortunate. On behalf of our entire organization, our prayers and deepest sympathies are with Mark, the Reuss family and Lloyd’s GM family.”


John Bman
John Bman
Founder and Owner of Tireball Sports.

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