Here is the commercial breakdown for this years race at Michigan International Speedway, where Greg Biffle took home the checkered flag for his second win of the 2012 racing season. I have also compared last years commercials to this years below.
Pure Michigan 400 Commercial Breakdown 2011 VS 2012 | |||
2011 | 2012 | ||
Number of Commercials | 114 | 115 | |
Number of Companies | 50 | 63 | |
Number of Brief Promos | 25 | 35 | |
No. of Companies in Brief Promos | 14 | 19 | |
Total minutes of race broadcast | 180 | 186 | |
Total minutes of actual race | 132 | 137 | |
Minutes of commercials | 48 | 49 | |
No. of Male enhancement Commer | 2 | 2 | |
N. of Hard Profanities heard | 0 | 1 | |
ESPN/TV Previews/Promos | 13 | 16 | |
Movies | ? | 9 | |
Local News/Sports | 3 | 9 | |
Restaurants/Food | 10 | 11 | |
Beer/Alcohol | 2 | 3 | |
Car/Truck/Bike | 26 | 14 | |
Health/Insurance Related | 5 | 8 | |
Wireless Phone | 6 | 9 | |
Home Improvement | 6 | 1 | |
Financial | 1 | 1 | |
Technology | 8 | 5 | |
Products for Home | 11 | 7 | |
Travel | 6 | 7 | |
Military | ? | 2 | |
Racing related | 17 | 12 | |
stats from cawsnjaws.com |