{"id":13785,"date":"2014-06-19T12:04:16","date_gmt":"2014-06-19T16:04:16","guid":{"rendered":"http:\/\/tireball.com\/nascar\/?p=13785"},"modified":"2014-06-19T12:06:57","modified_gmt":"2014-06-19T16:06:57","slug":"kelley-blue-book-on-dale-earnhardt-jrs-car-at-sonoma-photos","status":"publish","type":"post","link":"http:\/\/tireball.com\/nascar\/2014\/06\/19\/kelley-blue-book-on-dale-earnhardt-jrs-car-at-sonoma-photos\/","title":{"rendered":"Kelley Blue Book on Dale Earnhardt Jr’s car at Sonoma (Photos)"},"content":{"rendered":"

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\nPotential car buyers and sellers have long turned to the Kelley Blue Book to get an estimate on the value of automobiles. On Sunday it will be Dale Earnhardt Jr. turning laps at Sonoma driving a No. 88 Chevrolet SS with the idea of a good finish.<\/p>\n

An announcement was made in February stating that the Kelley Blue Book would appear on Earnhardt’s No. 88 Hendrick Motorsports car in 20014 and 2015 races.<\/p>\n

\u201cKelley Blue Book\u2019s sponsorship in NASCAR is the next step in communicating our brand strength and recognition as a vehicle valuation pioneer and leader for new-car shopping and research,\u201d said Steve Lind, vice president of operations for Kelley Blue Book. \u201cBy supporting successful race car driver Dale Earnhardt Jr. and Hendrick Motorsports, coupled with NASCAR\u2019s brand equity, we will reach even more consumers with our message\u2014providing helpful, transparent information on KBB.com to help car shoppers make the best decision possible.\u201d<\/p>\n

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\u201cI\u2019m looking forward to our partnership with Kelley Blue Book,\u201d said Earnhardt. \u201cAs a car enthusiast and dealership owner, I\u2019ve trusted them for years for vehicle valuation and information. It\u2019s exciting to work with a partner that\u2019s new to the sport, and I\u2019m proud Kelley Blue Book will be on board with the No. 88 team for their debut season in the NASCAR Sprint Cup Series.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

Potential car buyers and sellers have long turned to the Kelley Blue Book to get an estimate on the value of automobiles. On Sunday it will be Dale Earnhardt Jr. turning laps at Sonoma driving a No. 88 Chevrolet SS with the idea of a good finish. An announcement was made in February stating that […]<\/p>\n","protected":false},"author":1,"featured_media":13787,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20,788],"tags":[],"coauthors":[675],"class_list":{"0":"post-13785","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-cup-series","8":"category-news"},"_links":{"self":[{"href":"http:\/\/tireball.com\/nascar\/wp-json\/wp\/v2\/posts\/13785","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/tireball.com\/nascar\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/tireball.com\/nascar\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/tireball.com\/nascar\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/tireball.com\/nascar\/wp-json\/wp\/v2\/comments?post=13785"}],"version-history":[{"count":0,"href":"http:\/\/tireball.com\/nascar\/wp-json\/wp\/v2\/posts\/13785\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/tireball.com\/nascar\/wp-json\/wp\/v2\/media\/13787"}],"wp:attachment":[{"href":"http:\/\/tireball.com\/nascar\/wp-json\/wp\/v2\/media?parent=13785"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/tireball.com\/nascar\/wp-json\/wp\/v2\/categories?post=13785"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/tireball.com\/nascar\/wp-json\/wp\/v2\/tags?post=13785"},{"taxonomy":"author","embeddable":true,"href":"http:\/\/tireball.com\/nascar\/wp-json\/wp\/v2\/coauthors?post=13785"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}